Here’s How You Can Increase Your Followers on LinkedIn

If you are a professional looking for networking, you know LinkedIn is the place for you. Now, when it comes to social media platforms, we all struggle to get recognition, likes and followers. To make your work noticeable, you need to build up your connections in LinkedIn. So, in case you are wondering how to increase followers on LinkedIn, here is how to do it:

Adding the ‘Follow’ Button of LinkedIn to Your Sites

Start increase followers on LinkedIn by adding LinkedIn “Follow” Button on your blog and website for making it easier for the public to follow you on your LinkedIn profile. It is advisable to add the button at your website’s footer so that it will repeat on every page of your site. Don’t add it at the top as that would affect the speed of loading.

Promotion and Engagement

Ask your employees to make their LinkedIn profiles and add your company name on their workplace. It would automatically make them your Company Page’s followers. You will be driving in more traffic this way.

You can also request your friends, family and acquaintances to follow your LinkedIn page increase followers on LinkedIn. You can also boost your follower numbers by sending out your page link along with a catchy call-to-action. Adding a link to your Company Page in the mails, newsletters, emails, etc. of your company communication can also help in increasing followers. You can also invite your primary audience, clients and customers for following your LinkedIn Page.

Interacting with the Community

Another way to increase followers on LinkedIn is by taking part and interacting in the LinkedIn groups. This way, you will be attracting more followers and highlighting your Company Page. Start launching discussions and contributing to famous discussions created by other members and join the groups which are in relevance to your company. Stay active by sharing your thoughts and insights and tempt people in checking out your profile and following you.

Moreover, it’s pointless to try getting more followers without engaging with the already present connections and followers of yours. Start commenting and liking your followers’ posts and you can also go on to share them.

Adding Images and Videos to your Posts

   If you are still thinking on how to increase followers on LinkedIn, start including images on all the posts of your page. This would draw in more attention and would ultimately result in increasing your visibility and followers on LinkedIn. You can also add links of YouTube videos within your posts. As per LinkedIn, the followers who engage in posts with video links receive “twice as many amplification actions (likes, shares and comments)” as they get on posts with no videos.

Analyzing and Optimizing the Content

Go through your LinkedIn profile for knowing what type of posts draw in more audience and then, get your content optimized accordingly, for getting maximum traffic and engagement. Don’t go on posting trash. Add only those posts which are useful and of top-notch quality to your Company Page prior to asking others to follow you to so that the profile looks good enough to be followed. Be regular with your posts, links and updates and post at least twenty posts a month. Keep in mind the peak hours too. The busiest hours of LinkedIn are Monday to Friday in the morning as well as mid-day. This will help in getting maximum reach to your posts.

These were five tips and tricks on how to increase followers on LinkedIn. Consistency, promotion and interaction are the key to increase your follower count and to keep you firm on the business networking platform.